The Founder

The mind
behind the magic.

Key aka Mr. Unfazed

Meet the founder Key, the vision behind the scent.

Key is the founder of Key Fragrance and the mind behind all twelve signature scents. Luxury / Scents / Lifestyle.

Key, founder of Key Fragrance, in a white lab coat
Key · Founder
Rows of gold-capped bottles and spray bottles being prepared
A glimpse of behind the essence

Behind the essence

A glimpse of
behind the essence.

Rows of gold-capped bottles and sprays, lined up and ready. Key shares the work behind the bottles on @fragrancebykey.

  • Line 01Everyday
  • Line 02Gym
  • Line 03Luxury

Fragrances / Community / Culture

In his words

Key’s story.

Founder story coming soon

Key’s own words on how Key Fragrance started will go here.

Meet him in person.